Increasing your revenue via building relationships & marketing (with Sam Jacobs from Pavilion)

In this episode, we had the pleasure of having Sam Jacobs, Founder of Pavilion (former Revenue Collective) to discuss community building, managing churn rates, and startup marketing. Sam also gives encouraging advice about self-compassion and how it’s helped him.
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Key talking points:
  • What you need to be a customer centric organisation 
  • Early adopters vs product market fit 
  • Managing high churn rates 
  • Ways to engage your engineers

About Sam:

Sam is the Founder of Pavilion (former Revenue Collective) and also hosts the Sales Hacker Podcast. Prior to Revenue Collective, he spent 15 years leading go-to-market teams in the greater New York City area and was  a CRO and SVP Sales at several fast-growing start-ups.

He’s helped businesses scale revenue anywhere from $0 to just shy of $300M and has been instrumental in the raise of more than $1B in institutional capital across various companies.


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